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Aug 7, 2025
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3 min read
United Internet Just Went Full Bond Villain
Ignore at your own risk. Germany’s broadband giant just turned its DSP whisper into a boardroom scream.
Aug 5, 2025
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4 min read
ChatGPT is Now The Worst Kind Of Friend At Brunch
700-million weekly users later, OpenAI realises your parasocial relationship with a chatbot might not be ‘thriving’.
Aug 1, 2025
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5 min read
Women’s Football: The Data You Can’t Afford to Ignore
6 billion ads. €128 million revenue. One media moment that just made your 2025 plan look irrelevant.
Aug 18, 2025
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4 min read
DOOH in Retail Just Got a Glow-Up – And the DSPs Are Fighting for Shelf Space
Forget shelf wobblers – your media plan is the new point-of-sale battleground.
Jul 23, 2025
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4 min read
Mobile Ate the Budget – And It’s Not Giving It Back
Programmatic’s 2025 glow-up has one name: Mobile. The rest of you can fight for scraps.
Jul 28, 2025
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3 min read
Google Just Replaced Your Job With a Button
Generative AI, keywordless search, and 27% uplift. Oh, and maybe a federal breakup.
Jul 25, 2025
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3 min read
Office Screens Are Secretly Booking Your Boss’s Next Business Trip
68% Book Business Trips at Work and You’re Still Wasting Budget on Airports?
Jul 24, 2025
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3 min read
View TV’s AdStudio Wants to Be Your Favourite Ad You Never Noticed
Because interrupting The Godfather with a toothpaste ad is still a crime
Jul 22, 2025
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4 min read
Netflix Just Rewired The Entire Entertainment Industry
From El Eternauta to mid-roll mind control, here’s how Netflix turned your binge into a beta test.
Jul 22, 2025
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3 min read
ChatGPT Agent - What You Need to Know
It clicks. It scrolls. It builds decks while you nap. OpenAI’s Agent Mode is here to replace your intern... and maybe you.
Jul 21, 2025
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4 min read
OpenXSelect – The SSP’s Revenge Plot
Because who needs a DSP when the SSP just learned how to walk, talk, and close deals?
Jul 18, 2025
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3 min read
Agencies, You’re Being Replaced (And Here's Why)
SBS just lit a fire under the old agency model.
Jul 18, 2025
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3 min read
Smartclip’s AI Sidekicks Are Here to Save Your Sorry Ad Ops
Because nothing says "future-ready" like outsourcing your entire workflow to a robot named Dave.
Jul 17, 2025
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3 min read
CTV is the New Black – 58% of Marketers Ditch Old Media for New Screens
From testing the waters to buying the yacht. Welcome to CTV’s glow-up era.
Jul 16, 2025
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3 min read
Google’s AI Max Campaigns Just Got a Brain – And Yes, You’re Still in Control (Sort Of)
Creative control meets algorithmic overlord in Google’s latest AI update
Jul 15, 2025
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5 min read
The DSP War Just Went Nuclear
Amazon, Google, Criteo – Who Wins The Power Grab?
Jul 14, 2025
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3 min read
Programmatic’s Not Dead, Just Evolving – and WARC Has the Receipts
Adland’s favourite scapegoat gets a glow-up, AI gets bossy, and DOOH gets its programmatic passport.
Jul 11, 2025
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6 min read
✉️ This Week in AdTech: 11/07/25
Programmatic’s getting a glow-up, CTV’s still in therapy, and Amazon DSP just became everyone’s favourite ex.
Jul 10, 2025
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6 min read
The DSP Land Grab – Retail’s New Programmatic Power Play
Who needs loyalty cards when you’ve got DSPs printing money faster than a Tesco Clubcard double points weekend?
Jul 10, 2025
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3 min read
Disney+ Meets Downton – ITV and the Mouse Make it Official
Love Island meets Andor, Kardashians meet Karen Pirie – and yes, it's all legal.
Jul 10, 2025
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5 min read
India’s Influencer Industry Is Playing With Fire (And It’s Loving It)
Kofluence’s 2025 Risk Appetite Report says it loud – if you’re not courting controversy, you’re probably not trending...
Jul 9, 2025
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4 min read
Outdoor Advertising Just Body-Slammed Digital and TV
Turns out that billboard you ignored on the way to Pret is doing more for your brand than your entire Meta strategy.
Jul 9, 2025
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4 min read
Meta Robs Apple’s AI Genius
Ruoming Pang ditches the Cupertino cult for Meta’s AGI funhouse—and the talent war just got personal.
Jul 8, 2025
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3 min read
Criteo Goes Full DSP: Retail Media Just Got a Whole Lot Spicier
Forget fixed rates—Criteo's auction-based retail media is here to shake the shelves.
Jul 7, 2025
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3 min read
Trainline Turns Commerce Media Up to Full Throttle
What do you get when a rail app, a header bidding wrapper, and some juicy first-party data walk into a pub?
Jul 7, 2025
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4 min read
Castore’s AI Pop-Up Glow-Up: 14% Sign-Up Surge
Castore’s Sexy AI Formula for First-Party Glory...
Jul 7, 2025
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4 min read
Google’s "Please Don’t Break Us Up" Tour Begins
DOJ pressure has Big G playing nice with the ad tech kids (for now).
Jul 6, 2025
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4 min read
Meta Targets Full AI Automation of Ad Creation and Targeting by 2026
The robots are coming for your job, but they’ll optimise it first.