Director of Advertising Operations | $1bn Ad Spend
Newsletter
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Jul 11, 2025
Programmatic’s getting a glow-up, CTV’s still in therapy, and Amazon DSP just became everyone’s favourite ex.
Retail
+2
Jul 10, 2025
Who needs loyalty cards when you’ve got DSPs printing money faster than a Tesco Clubcard double points weekend?
Disney
Love Island meets Andor, Kardashians meet Karen Pirie – and yes, it's all legal.
AdTech
Kofluence’s 2025 Risk Appetite Report says it loud – if you’re not courting controversy, you’re probably not trending...
Jul 9, 2025
Turns out that billboard you ignored on the way to Pret is doing more for your brand than your entire Meta strategy.
Apple
Ruoming Pang ditches the Cupertino cult for Meta’s AGI funhouse—and the talent war just got personal.
Jul 8, 2025
Forget fixed rates—Criteo's auction-based retail media is here to shake the shelves.
+1
Jul 7, 2025
What do you get when a rail app, a header bidding wrapper, and some juicy first-party data walk into a pub?
Case Study
Castore’s Sexy AI Formula for First-Party Glory...
DOJ pressure has Big G playing nice with the ad tech kids (for now).
Jul 6, 2025
The robots are coming for your job, but they’ll optimise it first.
Jul 5, 2025
The high-street darling is now a full-blown data pimp... a move 10 years late, yet right on time.
DoorDash
Jul 4, 2025
DoorDash just became one of the most advanced retail media networks on the planet.
Programmatic
The strategic implications for programmatic advertising... double the days, double the deals... double the burnout.
+3
Jul 3, 2025
The ultimate cheat sheet for choosing the best DSP without losing the will to live.
From “Kokai” to court case — a masterclass in how not to launch your AI platform.
Microsoft
Jul 2, 2025
AI is in, old-school DSPs are out. RIP Xandr Invest, we barely used you.
Italy
Jul 1, 2025
Netflix just made Italy its latest testing ground for ad tech sophistication—because what goes better with a Peroni than AI-powered midrolls?
+4
Because nothing says “premium inventory” like your ad sitting next to a K-drama death scene.
Criteo
Because who doesn’t want to bid on digital shelf space like it's Black Friday at a DSP?
UK adults spend more time on their phones, but only TV makes them smile.
Because who needs a creative team when you’ve got a button marked ‘Generate’?
Now starring: your client’s product, in literally any scene.
Jun 30, 2025
What happens when publishers start charging for content? Spoiler: It’s not your CPMs they care about anymore.
No more assistants. AI's running the show. You just get to watch.
